Thursday, 29 December 2011

Research of Appropriate Magazines for Advert of Digipak

There are many magazines which support the genre of music we have used although these magazines are very broad. Magazines such as Q and Kerrang support our genre of music, however they also follow other genres of music such as rock and punk. With there being no magazine that is specific to our genre the best place to advertise our digipak would be in Q, NME or Kerrang. These are very popular magazines and therefore are still a very good place to advertise as many Pete Doherty fans will read these magazines.






















Here you can see Pete Doherty has featured in an NME magazine before.



Research into Digipaks


Here you can see a basic Digipak I found on the internet. Digipaks usually have six panels but they can have much more as you can see on the digipak below it has fourteen panels.






Each panel is full of information about the album along with a list of songs and information about each song.

Many digipaks can fit more than one CD.












About Digipaks
Digipaks nowadays are used for singles or special edition CD's. Whereas Jewel Cases are used for albums. Digipak-style cases grew in popularity among record labels and recording artists in the early 2000's. Folk band 'Show of Hands' were one of their first bands to use a digipak, on their 1997 album 'Dark Fields'. Digipaks contain track listings, copyright information and information on the artist. 


Digipaks I found at home
 This is a special edition album which includes a CD and a DVD. The imagery on the digipak is linked to the album title. 'Linkin Park Live in Texas' is the name of this album and the images all over the digipak are blurred pictures of crowds of people that would be at a live performance of Linkin Park.
This is a collaboration of tracks by different artists put together by 'Ministry of Sound' that includes three discs. 

Pictures for our digipak and website edited using photoshop





Final Treatment

Scene One - We begin our music video by doing a number of shots following our performer, to establish our performer from different angles and also establish the area he's in by a succession of shots combined with cuts of a close up of the guitar being played. We will begin the lip syncing with a low angle shot of the performer singing whilst playing the guitar. As we're using ambient lighting we hope for the weather to be quite bright as our location is covered by trees it can get quite dark with overcast weather. We will cut our low angle shot with a moving handheld shot of our performer walking towards the camera.

Scene Two - With there being breaks between versus we will use a cigarette to fill the space as the genre of our song choice coincides with smoking. We will then use more of the handheld filming whilst our performer is lip syncing as we feel this gives the best effect to go with our genre of music.

Scene Three - With our location being so big and there being so many different shots we can do within our location such as inside old bunkers, walking within the woods with old buildings in the background and even rusty old cars, we will stay at the same location throughout the filming of our music video. Scene three will show off these locations such as our performer smoking inside the rusty old car with the use of effective close ups and over the shoulder shots of him smoking.

Wednesday, 14 December 2011

Our Music Video Explained

Here we have a close up of the artist with a background of the area we filmed in, we pan across this area again in our video. we wanted to include the red guitar strap across his shoulder as its a feature that is used without the video. With all neutral colours within the area and the clothing the red strap coincides well. It includes the titles of our music video. This would only likely to be seen on TV on music channels such as MTV whereas music videos on youtube have the title at the top. 
We cut to this shot three times in the music video. There are various times in-between choruses that Pete play the guitar. We wanted used this close up of the guitar to emphasis the guitar being played. Jack (the artist) didn't know how to play guitar and after attempting playing the guitar we figured it would look better in Fraser (the cameraman) played the guitar as he knows how to play the guitar. This is why the correct notes are being played as is on the song.
Here we are using the ambient lighting coming through the trees. We also use a low angle shot as an establishing shot to show the viewer we're in a woodland area. Again you can see the red guitar strap we emphasised at the beginning and shows up well in the neutral colours.
Another cutaway we use is of Jack smoking. We use this technique to take some of the focus off the singer in between versus where lip syncing isn't needed. We are also following similar conventions of Pete Doherty as he is often seen smoking on both music videos and in public.
Here we have a shot expressing the lighting affects we could use within the area we were filming. You can see the sunny weather outside was being blocked buy the shed with a crack in shining through the cigarette smoke.
Here we are also showing off the area we filmed in. We filmed in an old army barracks from World War Two, we tried showing this with the zoom on the 'Enquires' sign on the wall.

In one of the buildings there was an old burnt out car so we thought we had to show this in our video in a cutaway using a smoking shot. As he's sitting down you can't see the red guitar strap although you can see the guitar by Jack resting on the car.

A shot we use in the middle of the song is of Jack walking into the darkness but only gets to there so you can still see him. We then cutaway onto another shot.

Our final shot is of Jack final disappearing into the darkness whilst the final parts of the song are being played. This works really well as we had lip synced the whole way through the video until the end, as the music fades away so does the artist. 

Monday, 12 December 2011

Final Music Video - Arcady - Pete Doherty


Here is our final music video, the picture quality is poor because after asking permission to use this as our project off the rights holder they said we couldn't publish it for other to see and we can only use it for education purposes. Therefore we had to use the Blogger video facilities which don't offer good quality videos. 

Link to our music video on youtube, I had to keep the video private as the rights holder didn't want it to be public. This offers a better video quality than blogger. 


Thursday, 8 December 2011

Editing our Music Video

We edited out music video using Final Cut Pro. By editing it made filming our footage far easier as we could film the same part over and over again to get the lip syncing perfect. We could then upload all our footage to Final Cut and choose the bits we thought were best.



We also used photoshop when inserting our title as Final Cut offered small amounts of styles to use.
By using photoshop we could find a style off the internet and edit it to how it suited us.

Video Rough Cut with Feedback

Here we have combined our rough cut with Adam to give feedback whilst it is being played. This way he can comment on things he likes and dislikes as he sees it. 

Video Rough Cut

After our first filming session we began putting all our footage together to make a rough cut of our final video. After receiving feedback we also decided to use our rough cut in our final video as there weren't many parts we had to change. 


Monday, 5 December 2011

Costume/prop/location plans esp in relation to representation


Here are pictures of Pete Doherty which we will base our costume around. The neutral colours will suit our song choice and location. Pete Doherty often wears a trilby hat in his music videos and in general. We have chosen not to use a trilby hat as we don't want to copy Pete Doherty's exact style and look.

Many people don't know what Pete Doherty is really like, we only know him from what we hear from the newspapers. Pete Doherty is always seen to be a heavy smoker, a hard drug user and a reckless junky. When choosing our outfit we wanted to follow a similar representation, we will be smoking in our music video as well as playing an acoustic guitar. Singing and playing an acoustic guitar are originally how Pete Doherty announced himself in the media.


Our Costume












As you can see we're using similar colours to Pete Doherty but we haven't included the trilby hat.